Alanya - an introduction
Turkey’s land mass covers nearly 780,000 km2 and at around 8.400 km, its coastline length is one of the longest of all worldwide tourism destinations. There are numerous resort towns dotted along this coastline – one of the most stunning and vibrant of these is Alanya, located in the southern Mediterranean region and affectionately referred to as the ‘Pearl of the Turkish Riviera’.
Alanya’s beaches are some of the best to be found in all of Turkey, lapped by the clear, warm waters of the Mediterranean Sea and with the imposing Taurus mountains providing a dramatic backdrop.
By today’s standards it is a modern and contemporary resort town, offering a wealth of amenities that are at least the equal of other popular overseas resorts. Alanya has hosted around 5 million tourists visitors for the last 3 consecutive years and last year accounted for around 10% of all Turkish tourism revenue. As one would expect for a resort with the largest bed capacity in the Mediterranean, there are numerous options for accommodation, from sprawling, all-inclusive hotels to small and cozy guest houses. In addition, there are an ever increasing number of private apartments that are available for rent.
The resort of Alanya seems to have it all. Affordable and easily accessible, 300 days of sunshine a year and a wealth of sites of cultural and historical significance. All of this – combined with numerous ‘blue flag’ beaches, an abundant choice of nightlife and a friendly welcome from the locals – means that Alanya ticks all the right boxes for so many people.
There are currently a total of 463 ‘blue-flag’ beaches in Turkey, the third highest amongst all 50 countries that participate in this accreditation programme. No less than 72 of these are to be found in Alanya, stretching along a coastline that extends for 46 km.
‘Alanya – ‘Where the Sun Smiles’, is the most easterly of all developed resorts in Turkey and is bathed in sunshine for 300 days of the year. Located on the south-east of the Mediterranean Basin, the high air pressure zones means that the summers are long, hot and dry and the winters short and relatively mild.
The imposing Taurus mountains run parallel to the coastline and the height of these have significant impact upon the climate. Rising to an average height of some 1.300 metres, this impact is two-fold: firstly, they provide a natural barrier against the winds from the north, resulting in a unique, almost sub-tropical climate; secondly, this barrier effect ensures that the ambient sea temperature is maintained, meaning that swimming is possible almost all year round – the average sea temperature is around 21C (72F) annually, with a high of 29C (84F) during the hottest months.
Given the pervading weather conditions and the extremely fertile land, Alanya is an important agricultural centre and a diverse range of vegetables and fruit are grown here.
The golden sands of Cleopatra beach stretch out for 2 km to the west of the city centre. According to legend, the name originates from 37 BC when the Roman emperor Mark Anthony gifted parts of the city to his Egyptian queen. The equally stunning Keykubat beach stretches out to the east and its shallow waters make it a perfect choice for bathing. Numerous cafe-bars are dotted along both beaches and a wide range of water sports are on offer.
The wider world is coming to realize that Alanya has so much stacked in its favour as a holiday destination and as a place in which to own a home in the sun – it is no surprise to find that Alanya is now the single most popular resort in Turkey, for both numbers of tourism visitors and second home owners from overseas.
Why choose Alanya?
Around 90% of Alanya’s economy is derived from tourism and there is a modern and efficient social infrastructure in place to support this – much of the on-going investment into this infrastructure is focused on public areas, meaning lots of tastefully landscaped parks, gardens and tree lined promenades.
- Comparatively low property prices and on-going running costs.
- Healthy climate – more than 300 days of sunshine a year.
- Stunning natural landscape, friendly welcome, great food.
- A multi-cultural and multi-national society, with a foreign ownership contingent that hails from 81 different countries!
- Modern, efficient infrastructure.
- Wide range of social activities.
- Modern and inexpensive healthcare facilities.
- Easy access from most international destinations.
- Excellent range of on-site facilities in all projects, including swimming pool, indoor pool, sauna, Turkish bath, fitness suite, cafe-bar.
- Good rental yields and capital appreciation.
- Wide choice of property types to suit all budgets.
- High quality construction standards.
Cleopatra and Keykubat are the most well known of Alanya’s beaches, with these being separated by a 300 metre high hill thats juts out into the sea. Alanya castle sits atop this hill and its walls snake down for around 6.5 km from the top to the bottom. It is from the top of the hill that the best far-reaching views of Alanya can be enjoyed – the easiest way to get up to the castle is by cable car, which can be accessed from the eastern side of Cleopatra beach.
The rental market in Alanya
For those interested in buying property primarily in order to derive an income, demand for rental property in Alanya is evident throughout the year. During the long summer season, the resort is packed with overseas visitors, many of whom will have chosen to stay in private rental accommodation rather than one of numerous, generic hotels typically offered as part of a ‘package’ deal.
There is also high demand during the cooler, winter months, particularly from those looking to escape the cold, dreary winters of their home countries!
Then there is the corporate market to consider; if, as expected, tourism numbers continue to increase, then the number of representatives employed by the tour operators will increase, all of whom will require accommodation during their time in Alanya.
Elite Group have a dedicated rental management department with an extensive portfolio of property available for rent to both private and corporate clients; our corporate clients are all major operators in the tourism sector – TUI, Corendon, Detur, Tez Tour etc. – and we have exclusive agreements in place with these operators to provide rental accommodation for both their clients and resort based representatives.